BC Helicopter Skiing » About Us: http://bc-heliskiing.com/about/ via @addthis

This is worth watching, it is a really good educational piece from the TED conference on what it means to stand out in todays market. Watch this for a great background on marketing your products in the ‘broken TV days’ and how to get your selling message out with tools like social media, and influencing people to buy or talk about your products & services.

A New Approach to China: Update

On January 12, we [Google] announced on this blog that Google and more than twenty other U.S. companies had been the victims of a sophisticated cyber attack originating from China, and that during our investigation into these attacks we had uncovered evidence to suggest that the Gmail accounts of dozens of human rights activists connected with China were being routinely accessed by third parties, most likely via phishing scams or malware placed on their computers. We also made clear that these attacks and the surveillance they uncovered—combined with attempts over the last year to further limit free speech on the web in China including the persistent blocking of websites such as Facebook, Twitter, YouTube, Google Docs and Blogger—had led us to conclude that we could no longer continue censoring our results on Google.cn.

So earlier today we stopped censoring our search services—Google Search, Google News, and Google Images—on Google.cn. Users visiting Google.cn are now being redirected toGoogle.com.hk, where we are offering uncensored search in simplified Chinese, specifically designed for users in mainland China and delivered via our servers in Hong Kong. Users in Hong Kong will continue to receive their existing uncensored, traditional Chinese service, also from Google.com.hk. Due to the increased load on our Hong Kong servers and the complicated nature of these changes, users may see some slowdown in service or find some products temporarily inaccessible as we switch everything over.

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Facebook has caught up with Google for traffic. Is this a sign of the impending tech singularity? Notice that Google hasn’t dropped, but that Facebook just arrived at the same level? I truly believe this to be empirical evidence of the shift in how mankind is consuming media in a new and totally different way. No wonder traditional media channels are suffering such huge losses…

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Soxial.com Founder Andrew Shaw Presented at the Social Media Boot Camp in Chicago March 18, 19 2010

As we are heading back to Toronto this AM, Soxial.com thanks Mary Furlong and AARP for a successful conference. Chicago is a beautiful city. The Boomer Summit is a great conference. The official theme for this years conference was; Baby Boomer What’s Next – Blueprint for Success – Go to Market Strategies. For more details about the conference visit http://www.boomersummit.com/

Hi everybody! Thanks for dropping by the website. The presentation I gave at the ‘What’s Next Baby Boomers Summit’ in Chicago is available for download here:  Soxial Conference PowerPoint Slideshow

Click to download a copy of the presentation

I have extracted the monetization slides, as that information is only available for members and clients. If you are interested in a meeting to discuss how to effectively monetize your social media audience, please contact us via email or by telephone at 416-899-3050.

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New blog post: Digital mags must contain all of a mag’s content, but not in an identical layout, says ABC http://bit.ly/dq23RI

But not in an identical layout, says ABC

In light of technological developments like the iPhone and iPad, the Audit Bureau of Circulations (ABC) has modified its definition of a digital magazine.

Social Media Tools for Your Discovery http://bit.ly/dpVrrA

Come to “Social Media Boot Camp” Thursday, March 18 from 8:30 am to 11:30 am http://bit.ly/cgGGqu